OOBE
Sculptural Packaging for a Modern Ritual
(Client)
OOBE - Beauty
(Year)
2024
(Services)
Structure, Art Direction, Branding, Pacakging
OOBE – Packaging That Embodies Beauty as Object
A Minimalist System with Maximal Presence
We approached OOBE’s packaging as a study in restraint and refinement. The forms are monolithic yet soft, with matte finishes and subtle curves that invite touch. Each component — from the compact to the bottle — was designed to feel like a sculptural object, elevating the act of skincare into a moment of design appreciation.
The structural system is modular and cohesive, allowing for product line expansion while maintaining a consistent visual language. Materials were selected for their tactile quality and sustainability, aligning with OOBE’s commitment to conscious beauty. The result is packaging that not only protects and presents the product but also enhances the user’s daily experience.
OOBE
Sculptural Packaging for a Modern Ritual
(Client)
OOBE - Beauty
(Year)
2024
(Services)
Structure, Art Direction, Branding, Pacakging
OOBE – Packaging That Embodies Beauty as Object
A Minimalist System with Maximal Presence
We approached OOBE’s packaging as a study in restraint and refinement. The forms are monolithic yet soft, with matte finishes and subtle curves that invite touch. Each component — from the compact to the bottle — was designed to feel like a sculptural object, elevating the act of skincare into a moment of design appreciation.
The structural system is modular and cohesive, allowing for product line expansion while maintaining a consistent visual language. Materials were selected for their tactile quality and sustainability, aligning with OOBE’s commitment to conscious beauty. The result is packaging that not only protects and presents the product but also enhances the user’s daily experience.
OOBE
Sculptural Packaging for a Modern Ritual
(Client)
OOBE - Beauty
(Year)
2024
(Services)
Structure, Art Direction, Branding, Pacakging
OOBE – Packaging That Embodies Beauty as Object
A Minimalist System with Maximal Presence
We approached OOBE’s packaging as a study in restraint and refinement. The forms are monolithic yet soft, with matte finishes and subtle curves that invite touch. Each component — from the compact to the bottle — was designed to feel like a sculptural object, elevating the act of skincare into a moment of design appreciation.
The structural system is modular and cohesive, allowing for product line expansion while maintaining a consistent visual language. Materials were selected for their tactile quality and sustainability, aligning with OOBE’s commitment to conscious beauty. The result is packaging that not only protects and presents the product but also enhances the user’s daily experience.